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This chapter includes
  • Ice Pick - Russia
  • Advice
  • Ice Queen - Mary
  • Practice
  • Tip of the Iceberg - Should you give your price over the phone?
Keywords: , 2008, album, australia, back light, before and after, bride, business, con, critique, direct sunlight, down light, enquiry, folio, groom, ice pick, ice queen, image, marketing, mary, melbourne, mirroring, phone, portfolio, practice, price, pricelist, prices, reception, referrals, reflections, reflector, review, russia, single image, spanish, sunlight, tip, tip of the iceberg, turning the ordinary into the extraordinary, venue, video light, workshop
The Ice Pick this month is an Ice Society first, get an inside look at what goes on during one of Jerry's workshops, this one was in Russia. Observe Jerry teaching and shooting, watch how he uses his mirroring technique to direct models with no english language and still create gorgeous images. This month's Tip of the Iceberg discusses the tricky issue of mentioning price during that all important first telephone call with a prospective client.